SDG Detail

BUSMGT 714 : Economics for Managers

Postgraduate course

Project description

This is a course in business economics. The focus of the course is on developing knowledge and skills to understand, formulate and lead strategies to the external economic environment. By the end of this course, you will recognise how and why economic forces and government economic policies impact businesses; and evaluate and effectively react to changes in the economic environment, especially those related to competition, the macroeconomy, and government economic policy. This course builds the critical skills needed for decision-making in national and international organisations. It helps you understand expected business outcomes under different economic conditions, and to determine the best response to particular economic conditions, government policy and regulations.

Year 2022

Location New Zealand

Organization University of Auckland

Project aims

Project outcome

By the end of this course, students will be able to: Critically analyse how economic forces impact decisions by consumers, businesses and governments (Capability 1 and 2) Examine how market forces impact profitability, and evaluate optimum strategies for businesses under alternative market structures (Capability 1 and 2) Critically evaluate why governments implement particular policies, and how markets, firms, societies and other contextual factors constrain and influence the choices that businesses and policymakers make (Capability 5.1, 5.2 and 6) Analyse short and long-term business strategies under alternative macroeconomic environments (Capability 1 and 3) Critically evaluate the role of the international economy and exchange rates on economic growth and macroeconomic stability, using applied case studies (Capability 4.1, 4.2 and 4.3)